Articles - 2017

Sanomed at the Vitafoods 2017

Another year for Sanomed at the 2017 Vitafoods Europe in Geneva, leading trade show for health products and dietary supplements.

Once again, we participated as a leading contract manufacturer for liquid dietary supplements, balanced diets and beverage concentrates. And just like in previous years, it was a lot of fun and a great experience for the trade fair team.

Offering solutions in the sports and health field is our daily business. This is where we constantly advance in order to offer successful and turnkey product concepts and help customers find their perfect product solution through customized consulting. This year’s fair was the perfect opportunity to present our developments in the beauty field – and a lot has happened here. We successfully presented our innovative turnkey product concepts as well as our know-how in this field, all revolving around the trend ‘Beauty from Within’. A clear eye catcher was our oversize minidrink bottle doubling as a show case for our beauty products – clearly a highlight of our newly designed booth. This was a convincing factor for our numerous prospects as well as our existing customers.

Packed with new impressions, contacts and tasks ahead, Sanomed is already looking forward to the next fair in 2018.

If you are also interested in our new product concepts in various areas or if you would like to partner with us to establish your own product in the market, do not hesitate to contact Sanomed. We are looking forward to your inquiries and our future collaboration.

Articles - 2014



Vitafoods 2013 – Successful presentation of Minidrink and Twist'n Shake

More than 250 customers requested information
on our new Minidrink and Twist'n Shake system.

Geneva/Switzerland Sanomed's first international trade fair appearance at Vitafoods Europe from May 14th to 16th was an exciting challenge that we mastered with great success.

We showcased our newest products under the slogan "Get into the new mini drink business" – the Sanomed Minidrinks and the Twist’n Shake System – to a very receptive international audience and thus successfully launching the mini drink business.

More than 250 visitors, established customers and new faces, approached our booth for information about the pure white 60ml PET Minidrink bottle, which was exclusively developed for Sanomed and is not available in any catalog.

The bottle impressed our visitors with its unique, sleek and attractive design, and nearly endless design possibilities thanks to modern sleeve technology. And our visitors loved sampling our Sun Protect, Fibre Power, Active Mind, Body Shape and Beauty Booster drinks. Sanomed's Minidrink product also seems to have resonated with consumers – a survey shows: a total of 58% of Vitafoods participants believe that the focus of new products will be on consumers over the age of 50. This is one of the target groups for Sanomed Minidrink, as this bottle's shape and design was specifically developed for the growing demands of the beauty and health market.

The Twist'n Shake system surprised many visitors with its intricate technical design and will "most certainly generate a 'wow effect'" said an excited visitor when speaking with our Head of Marketing after sampling the product. "The trade fair was a great success. The phones in Neu Ulm are ringing off the hook and this was clearly not just because of our red shirts." says Marit Henseleit with a wink. "We were very visible, because we can easily take the years of experience we gained as an established contract manufacturer and give it a twist of innovative spirit. And this is definitely something extraordinary."

More than 12,000 visitors attended the fair and walked around the 9,000 square meter area in search of the perfect idea – and many of them found their customized solution with us. If you would also like to turn your product idea into reality – talk to us! Our team looks forward to receiving new requests.